Boomtrain | Intelligent Personalized Marketing Platform
Available from Boomtrain
Boomtrain’s technology is built upon the premise that a superior user experience drives not only engagement and performance lifts, it also builds greater long-term brand affinity. Greater brand affinity drives increased lifetime value and creates a tribe of users who are addicted to consuming and sharing your content.
Boomtrain is the only marketing platform built with machine intelligence at its core. Our foundation is built upon advanced algorithms that were designed to scale to meet our client’s needs throughout their lifetime, while remaining flexible to include each client’s unique business rules.
Our focus is not just a channel, but the people that brands aim to reach through those channels. A superior user experience must be consistent and must extend across email, onsite, and mobile apps in order to continually engage customers and keep them coming back.
It’s more than just personalization, it’s building relevant, 1:1 individualized user experiences for every user, subscriber, and customer that creates stronger brand affinity and user retention. Traditional personalization was simply a mail merge approach or at best, a loose targeting through broad audience segmentation.