Digital Marketing Consultation
Available from Digital Firefly Marketing
In order to make sure its clients' marketing dollars are spent wisely, the first objective of Digital Firefly's digital marketing consultation services is to understand the client's business goals. Some of the questions asked may seem obvious, such as:
•How much revenue does the client want out of their website?
•How many leads does the client want to generate per month?
•How much money does the client have allocated to marketing?
•Does the client have the time to blog once a week?
•Is the client's market the US, the world, or county?
•Who is the client marketing to? Moms? other businesses? Teens with disposable income?
Answers to these questions give an idea of what the client wants from its brand and business, and who the client's core customers are. Once Digital Firefly has a solid foundation of the client's business goals and needs, it moves onto the next step and investigates the client's website, search engine marketing, social media profiles and email marketing programs.
Every business and brand is different. Some brands want a global presence, while other businesses simply want local success.