Winsper

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115 Broad Street, 5th Floor
Boston, MA 02110
About Winsper
  • Winsper strives to help its clients turn red ink into black by providing solutions and services that have measurable positive economic impact on their business, including: Enterprise Marketing ROI, Customer Engagement, Marketing IT and Operations, Business Leadership and Innovation Strategy.

    Winsper believes that marketing organizations need to evolve into operating like a business by demonstrating the revenue contribution to the business in support of shareholder equity – with proper fiscal management, best practices for managing cross-departmental processes, strong technology infrastructure, cross-channel communications and customer-centric thinking.
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  • Point To Point

    In the sales and marketing tug of war, there's no place we'd rather be than right smack in the middle. Sales has its agenda. Marketing has its agenda. And there's nothing we love more than using our deep understanding of both to help each of them maximize the effectiveness of customer...
Products by Winsper
  • Enterprise ROI

    Winsper offers clients Enterprise Marketing ROI, the only model of its kind. Measuring over 50 KPIs across the organization, Enterprise Marketing ROI can provide C-level executives visibility across three major interdependent reporting categories: - Business ROI - Customer ROI - Marketing ROI Read more
  • Customer Engagement

    In today's world of data explosion, globalization, and consumer channel proliferation, marketing executives are challenged to determine how to engage consumers successfully–to continue offering value to consumers, while internally striving for a greater ROI. Winsper blends the science and art... Read more
  • Business Leadership

    Unlike traditional management consultants who only offer analysis and strategy, Winsper embraces getting "our hands dirty," and provides in-sourced management with 100% accountability. Assignments typically address major organizational gaps, whether it be current leadership, standing-up... Read more