Social Media Optimization
Available from ZOG Digital
20-30 PERCENT OF ALL WEBSITE REFERRAL TRAFFIC SHOULD COME FROM SOCIAL MEDIA
Social media optimization (SMO) is a process to make your content more visible and therefore more effective. Think of it like SEO for your social media content.
SMO is both an art and a science. The art is knowing what content to build and where to deploy, the science improves technical elements to match search and social algorithms.
Our team has pioneered the practice of optimization, applying over 15 years of digital marketing leadership, to give your company a competitive advantage. We track and optimize the results through our Analytics Platform.