DecisionMaker® Demand Generation
Available from Mardevdm2
How do you generate demand for your products?
Any number of marketing tactics can generate leads, albeit cold or at best - lukewarm. Mardevdm2 helps you put those leads on a path of conversation, relationship building, sharing relevant information, so that you know when the leads are delivered by marketing, they will be accepted by sales.
The steps along they way include sending whitepapers, case studies, other educational content early in the buying process and then demos, vendor comparisons and other "move to close" information that secures your position in the mind, and budget, of the buyer.
Given that the business buyer is much more educated about your company and products than ever before, you now need to meet them at each stage in their buying cycle.
Mardevdm2 works with companies to:
- increase sales accepted leads
- generate organic revenue growth
- fill the sales pipeline with qualified prospects