CAMBRIDGE, Mass., June 23, 2020 /PRNewswire/ -- According to Forrester (Nasdaq: FORR), the global pandemic and the economic downturn have accelerated the transformation of the future of work to weeks, not years. Unfortunately, most leaders and their organizations' workforce strategies are woefully unprepared for an accelerated future-of-work reality. To help leaders build an adaptive workforce able to navigate and surmount upcoming obstacles, Forrester released The Executive's Guide To The Future Of Work, with an accompanying rapid self-assessment for future-of-work tools.
According to the guide, the coronavirus pandemic is an acute symptom of a larger set of factors that were already poised to alter the way work gets done. In fact, four "shocks" to enterprises — systemic business risk, robots and automation, a tsunami of employee data, and employee power and activism — were already changing the who, where, and how work gets done. These four shocks do not exist in isolation. They can trigger and compound each other, creating new urgency in areas that businesses had not planned.
Given the current crisis, executives must establish a strategy that builds an adaptive workforce. That means executives will need to:
"While it's odd to call anything good news right now, leaders should be relieved to know that the structure, process, and culture tools needed to address the future of work are not new and exist today," said Keith Johnston, VP and group director at Forrester. "It's just that executives need to employ these tools immediately. Forrester's rapid self-assessment can help leaders assess their readiness to deploy these tools and detect areas where their workforce strategy and roadmap can be improved quickly."
Forrester (FORR) is one of the most influential research and advisory firms in the world. We work with business and technology leaders to drive customer-obsessed vision, strategy, and execution that accelerate growth. Forrester's unique insights are grounded in annual surveys of more than 690,000 consumers and business leaders worldwide, rigorous and objective methodologies, and the shared wisdom of our most innovative clients. Through proprietary research, data and analytics, custom consulting, exclusive peer groups, certifications, and events, we are revolutionizing how businesses grow in the age of the customer; learn more at forrester.com.
Forrester Research, Inc.