Dataman Group announces new Suite of Mailing Lists for Cemeteries & Funeral Homes

Press Release from Dataman Group Direct

Dataman Group is pleased to announce a new suite of mailing lists specially configured for the Death Care Industry.

For pre-need, the top response medium for lead generation is Direct Mail, using Highly Targeted Lists in the top Pre-need segments, solid creative and a quality offer.

These are the top segments for Pre-need:

1. Age 65+ / Age 70+

2. Highly Affluent HHs, age 55+

3. Households with presence of an elderly parent

4. Planners (have life plus other forms of insurance)

5. Individuals whose parents had pre-need plans

6. Visited the chapel or cemetery

Dataman Group provides a unique & powerful list that combines segments 1-4 into a single targeted list, de-duped and coded by segment for response analysis.

 

Cemetery and funeral marketers can contact the list professionals at Dataman Group at 800.771.3282 for further information or email dale@datamangroup.com

Companies Mentioned in this Press Release: