Match & Deploy
Available from Infogroup/Interactive – Walter Karl
Finding new customers can be challenging, Walter Karl can make it easier.
Using Walter Karl's Match & Deploy Service, we help you reach out to targeted prospects via email by matching your prospect file to our permission-based and highly responsive database of over 150 million records.
Once the data processing is complete, we broadcast your campaign to the matched prospects. Your campaign includes real-time tracking so you can monitor the results or execute A/B splits for testing.
Even better, because of our individual-level tracking capabilities, you can send follow-up campaigns based on each users response to the first mailing (ie, send non-openers a message with a more intriguing subject line; send openers and clickers that didn't respond a stronger offer.)
Available for B2B and B2C databases
Add a supplemental, interactive marketing media to your capabilities
Offers a lower-cost direct response solution compare to postal mailing