Semcasting is a provider of Audience Targeting Solutions that help advertisers to identify new market opportunities and target prospective customers.
At Semcasting our focus is on the needs of the buy-side Advertiser. We measure and evaluate consumer acquisition, transaction and conversion processes and turn them into predictable, repeatable events. Our patented predictive technology integrates social, behavioral, contextual, demographic and geographic targeting techniques, with our proprietary semantic mapping into a single, optimized, targeting solution. Using machine learning we are able to identify the best prospects in the channel where they are most likely to transact for every campaign.
Your customers are not one-dimensional, and your targeting solution shouldn’t be either.
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Where Business grows. We like comparing our business to a little plant… a seed that wants to break out of the soil, in need of being watered, looked after, helped with its development for a healthy and luxuriant growth. Digital marketing is a fair tool able to make that little plant grow in...