Products by ClearAction Customer Experience Optimization

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  • Customer Experience Innovation

    We grow profits by increasing your CX value ratio. Customer experience value is profitable because it gives customers natural reasons to be fans of your company. The customer experience value ratio sums up all of your customers' cost-benefit trade-offs. Examples of our guidance... Read More
  • Customer Experience Measurement & ROI

    We grow profits by empowering with leading indicators. Empowering with leading indicators is profitable because it motivates breakthrough performance. Example of our guidance include: ClearMotivation (TM) - Build a vivid business case for CX excellence - Focus on intrinsic rewards valued by... Read More
  • Customer Experience Strategy

    Don't get side-tracked by thinking that a program or technology is a "strategy". Customer experience strategy success requirements: - Intertwine CX & corporate strategies - Align all functional areas for collaboration at the outset - Plan actions & change management before starting We can... Read More
  • CX ROI Building Blocks Assessment & Roadmap

    Excellent customer experience is created by interdependent building blocks. Like a human body, all components are essential to the system's effectiveness. The stepping stones within each building block are recommended on the basis of many years in our personal careers in leading customer... Read More

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