TargetMarket_1.4.19

Marketing Operations Partners

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2079 Fordham Drive
Santa Clara, CA 95051-1912
About Marketing Operations Partners
  • Marketing Operations Partners helps enterprises overcome dysfunction, execute strategy, build shared
    vision and accountability, and have a stronger strategic impact in all areas of Marketing. Our integrated approach, Marketing Operations 2.0, enables clients to successfully and sustainably apply marketing operations tools and strategies in:

    * Change management: stakeholder alignment
    * Systems thinking: end-to-end process improvement
    * Accountability: closed-loop management
    * Fact-based decisions: balanced scorecard for demonstrable ROI
    * Roles & responsibilities: competency development
    * Knowledge management: organizational learning
Competitors of Marketing Operations Partners
  • SG360º, a Segerdahl Company

    Leveraging the power of print to create connected experiences, we push the envelope to deliver inspired communications that are touched, shared and remembered. SG360º is the leader in providing innovative, data-driven direct marketing communications that lead to higher ROI for our customers. We... Read More
  • SMITH

    SMITH is a values-driven digital transformation agency with one mission: to make buying and selling awesome. For more than 20 years, SMITH has worked in partnership with the world’s most respected B2B and B2C brands to deliver better business outcomes with design thinking and technology... Read More
  • DataCaptive

    DataCaptive helps you achieve your business goals through the customized database, connect with interested qualified prospects who are seeking information to move forward in the buying process and engage more individuals by phone, email, direct mail, and social channels. DataCaptive provides...
Products by Marketing Operations Partners
  • Marketing Operations 2.0 Online Course

    Complete self-paced course: 9 classes. * Master the operational components of marketing: strategy, guidance, processes, metrics, technology, infrastructure and ecosystem * Build your business case for operational excellence * Achieve shared vision and cross-organizational results via systems... Read more
  • Marketing Scalability

    To sustain momentum during rapid growth periods, align marketing and corporate vision; clarify roles and responsibilities; streamline and integrate processes; and empower agility and responsiveness. How we can help you adopt best practices: * Define your marketing charter and associated roles,... Read more
  • Customer Profitability

    To optimize customer profitability, monitor drivers of defection and retention; analyze win-loss, customer lifetime value, and customer equity; develop company-wide understanding of customer perspectives; segment customers by buying circumstances; drive innovation per customers’ desired... Read more