Cooper+Simmons Media Architects

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1325 Howard Avenue #804
Burlingame, CA 94010-4212
About Cooper+Simmons Media Architects
  • CSMA combines its decades of media and marketing experience to develop online and offline media programs for its clients -- whether for brand support, lead generation or web site traffic. To remain "media agnostic" it accepts no media commissions, charging either on a project or fee basis. CSMA develops a campaign architecture based on client success metrics. Comprehensive media "shopping lists" are provided for client feedback. Then, three different, modular media plans are developed for the campaign. Once the media strategy is approved, an RFP is sent to the selected media and responses are gathered to develop the plan. For online campaigns, CSMA offers ad serving and tagging to track responses from click through to clients' home pages, on through exploration of their web site, to taking the desired action -- request for info, signup for a newsletter or contest, download or purchase. Weekly results reports allow for ongoing campaign optimization.
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Products by Cooper+Simmons Media Architects
  • Online Marketing Services

    Click on the "click for phone" or "send an email" links to contact Cooper Simmons to learn more about its online marketing services and capabilities. Read more
  • Internet Advertising Services

    Internet advertising services from Cooper + Simmons include: managing, planning and buying online media, including e-mail; online media services for branding and acquisition/action campaigns; managing, planning and buying direct response media, including cost-per-click-through; strategy... Read more
  • Consulting

    Consulting services from Cooper + Simmons helps clients set goals by identifying the most rewarding intersection of marketing goals, media selection, time frame and budget before a campaign starts. This positions the client to shift goals or campaign approaches before committing the majority of... Read more
White Papers by Cooper+Simmons Media Architects
  • State of the Medium: Interactive Advertising By

    No. 1 in a series of white papers from Cooper+Simmons Media Architects. Read more