Internet Video Marketing

Available from Fathom | Online Marketing

If your company wisely jumped on the Internet marketing bandwagon years ago and produced a website as your Internet presence, you already know you did the right thing way ahead of the curve. With the explosion of Internet video, it's time to do the right thing again - communicating your value proposition through the rich media experience of video coupled with Fathom's Get-Convert-Measure strategies increases conversions and sales, period.

What happened to books, magazines and newspapers in the 60s and 70s is now happening to boring and dull websites around the world - Internet users are craving Web video just as consumers back then turned to television as their primary news and entertainment source. And it makes perfect sense, because Internet video brings a website to life with movement, sounds, colors and an information delivery system that more closely resembles the way we learn and are entertained when we are away from the computer monitor. Or, as Fathom SEO's Founder once asked, "Why read a history book when you can watch the History Channel?"

Harnessing the universal appeal and reach of Internet video portals like YouTube, Vimeo and Meta Cafe and then combining them with our digital Web video production facilities and Get-Convert-Measure strategies enables us to create powerful and effective communication messages - videos for branding, educating, marketing and selling products and services across the Internet in a compelling, convincing manner.

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