Executing a direct mail campaign can cost a fortune…from the envelope to the paper, from the printing to the postage…then you must calculate the additional cost of getting your sales letter or ad copy written. It is very apparent that you are investing a large chunk of your marketing budget on this campaign. Why would you risk this big of an investment on a mailing list that’s generic or with an inferior direct mail marketing services company?

When you use a “catch-all” mailing list you are doing nothing but saturating the already saturated market. Consumers are smart and know what they want, so instead, concentrate your marketing campaign on the prospects that have a higher propensity to buy with a targeted mail list. Target the customers whose lives would benefit from your particular services or products. US Data Corporation’s mail lists will enable you to focus your marketing efforts and therefore get improved responses and additional sales.

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