For almost 20 years, MeritDirect has been travelling with our clients towards “Higher Ground”. The notion of Higher Ground means many things to our clients and employees, and is the cornerstone of our corporate culture. MeritDirect is as proud of our heritage, as we are excited about our future.
Our solutions areas focus on specific products and services engineered to solve distinct challenges in the data, direct marketing, and analytics space. From helping customers understand and monetize data assets, attract and extract value from customers and prospects, decipher and respond to the KPI’s of their business or any hurdle along the way, MeritDirect walks with our clients on the road to greater ROI, stronger competitive positioning, and deeper, more meaningful and actionable insights.
Melissa Data provides data quality and enrichment solutions that help end-users and integrators from SMB to Fortune 500 organizations parse, standardize, verify and dedupe CRM data across the enterprise. Its multi-platform data quality APIs, web services, and transforms for SSIS have helped... Read More
Don't Just Generate Leads. Fill Your Sales Pipeline! The KPI Demand Waterfall. KPI clients are recognizing significant revenue through the KPI Waterfall Demand Generation program. This comprehensive lead development program is proving to be a key driver in sales and marketing success by... Read More
MeritDirect List Brokerage Better Results in Less Time at Less Cost At MeritDirect, your List Broker is your Trusted Advisor. Led by seasoned mailers, our Brokers act as your Circulation Consultant, not an order-taker. Boasting the highest customer-loyalty in the industry, most of our clients... Read more
THE PRIMARY goal of MeritDirect’s Data & Media Services Division is to maximize the performance of our managed list properties. We offer multi-channel services that include executing aggressive marketing programs for our list clients, as well as a pro-active sales strategy. Our Data & Media... Read more
MeritDirect is the industry leader in leveraging database marketing to improve customer retention, reactivation, and acquisition. From our cooperative, list-specific database, MeritBase to our Private Databases we provide scalable solutions that leverage superior hygiene and data to decrease... Read more